Durex, inflight marketing gets a twist

We didn’t know but…
In-flight advertising is usually boring as hell and more intrusive than a pop-up banner on an iPad, because you just have to face it. But not anymore with this recent Durex inflight marketing execution made in Poland!

The pre-flight safety demonstration for the first time included a few additional tips for those planning a holiday with plenty of fun… with the complicity of Durex.

The action is unexpected and the result quite funny. Don’t mind if the VO is only in Polish. There is really no need to understand what they are saying!

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